NSAC 2015 Pizza Hut Campaign entry - Brigham Young University
We were challenged to position Pizza Hut as the top choice for customers who order pizza digitally by providing the greatest digital ordering experience in the industry. Here is our campaign. We won our district before ultimately losing out in the second round.
I learned how to obtain secondary research and develop strategy for an ad campaign. I also learned how to present this information and provide direction for creatives. I also had the chance to execute some of the design work with our digital ads and banners.